Social Media Updates

In this Newsletter, you will find..

• Social Media Marketing Updates

• Podcast of the Week

• Marketing Insights

• Training of the Week

Social Media Marketing Updates

• Instagram is changing its Insights!

  Here is what the head of Instagram says about the change: “Historically, we’ve shown different metrics for Reels vs other posts, but we want to evolve this so it’s easier to understand how your content is doing regardless of the format”.

• Instagram let’s you share 20 slides per carrousel post

• Instagram is testing screenshot prevention

• TikTok’s parent company is launching a new Video AI tool

• YouTube is testing an AI feature to help you come up with video Ideas

• Instagram now lets you link your Spotify list

• META Ads are removing the detailed targeting exclusions

• Instagram accidentally deleted stories, and you can’t get them back

• New feature available for Facebook Stories

Podcast of the Week

How to pitch to new clients! In this week’s episode, I share my personal experience with pitching, especially the do’s and don’ts. So make sure to tune in so you know what to look out for next time you want to pitch to a client.

Are you still active on Facebook? If you are thinking that Facebook is only a place for your mom to hang out - think again. Facebook is gaining traction with the younger generation aka Gen Z. And on top of that more and more boomers are discovering TikTok. What in the alternate universe is happening?

Look at the detailed numbers in this article, and make sure to keep this in mind next time you talk to your clients or create a marketing strategy.

Talking about Gen Z, they are not only less on TikTok, but they are also being replaced (okay, that's a strong word) by Gen Alpha. 

Yep, yet again, I needed to learn new words to stay up to date with the trends. Test your Gen Alpha knowledge here.

Ask, and you shall receive. Several of you guys have emailed me asking for an onboarding video and I am delivering it to you this week on YouTube.